CeeLo Green, the renowned artist from Goodie Mob, recently commented on the contentious split between Universal Music Group (UMG) and TikTok, emphasizing the business side of the music industry.
Caught by TMZ at LAX on February 2, CeeLo Green expressed his view that streaming numbers on platforms like TikTok may not be favorable for artists. He suggested that the separation could potentially impact profit sharing and the overall dynamics of how it affects artists’ income and sustainability.
When asked about the possibility of the parties reconciling, CeeLo Green expressed optimism, stating that it’s good business when both parties benefit. He extended his best wishes to both UMG and TikTok, emphasizing that he wishes the best for all artists, irrespective of their affiliations.
CeeLo Green, acknowledging his bias due to his longstanding association with Universal, conveyed his support for all artists under the Universal banner. However, he clarified that his good wishes extend to all artists, emphasizing the importance of consideration for their invaluable work.
While not providing specific solutions, CeeLo Green highlighted the diversity of business approaches, stating that there’s no wrong way to do business. He wished the “best perspective” to prevail in the ongoing dispute.
The article also touched on the recent removal of music from TikTok, affecting high-profile artists like Drake, Kendrick Lamar, Nicki Minaj, Eminem, SZA, The Weeknd, and Post Malone. The disagreement revolves around artist compensation and artificial intelligence, with UMG deciding to cease providing music to TikTok after the expiration of their deal on January 31.
CeeLo Green’s insights shed light on the complex dynamics between artists, record labels, and streaming platforms. His nuanced perspective emphasizes the need for fair business practices and consideration for the invaluable work of artists in the ever-evolving music industry landscape.