Soulja Boy, the iconic rapper, is making waves once again as he drops a surprising revelation just before the onset of 2024. According to Big Draco, his renowned hit “Crank That” would have experienced unprecedented popularity if it were released in today’s music landscape.
During a recent podcast appearance, Soulja Boy highlighted the transformative impact that TikTok could have had on his classic single. Expressing his thoughts, he exclaimed, “Imagine if I had TikTok? What the heck! Do you realize how many people would have joined the ‘Crank That’ dance craze?”
The assertion raises intriguing questions about the evolving dynamics of music promotion and virality, particularly in the context of platforms like TikTok. “Crank That” originally gained massive popularity during the era of ringtone rap, marked by its unique dance trend and the groundbreaking success it achieved through internet virality.
In today’s digital age, where TikTok has become a powerhouse for catapulting songs to global recognition, Soulja Boy’s speculation adds a layer of curiosity. The song, which already spent an impressive seven weeks at the number one spot on the Hot 100 chart, is hailed as one of the defining tracks of the 2000s. The dance associated with it remains etched in the memories of fans worldwide.
Soulja Boy’s musing about the potential impact of TikTok on “Crank That” reflects the changing landscape of music promotion. The ubiquity of hit songs emerging from TikTok trends has become a defining feature of the contemporary music scene. Soulja Boy’s forward-looking perspective invites reflection on the intersection of nostalgia, innovation, and the ever-evolving nature of the music industry.
As discussions around Soulja Boy persist, including his ongoing feud with Blueface, the rapper continues to assert his influence and relevance in the hip-hop realm. His foresight into the hypothetical success of “Crank That” in the TikTok era adds another fascinating chapter to the storied career of Big Draco.